Why Use Audio And Video Messages
Are You Missing Out?
Sharing content is great, but if you’re relying solely on the written word and static images, you’re missing out on chances to build trust with your potential and existing customers. We are social creatures created to pay attention to audible and visual clues to help us get to know someone better. There’s power in using audio and video. They are great tools that will generate trust like nothing else.Helping you connect with your audience and help them feel the emotion.
What do you think your podcast could/would do for your brand when you dream big?
You’ll always focus on creating audience-appealing content. Podcasting and audience appeal is an excellent way to increase your conversions!
I know you’ve heard that your audience has to know, like, and trust you before they will consider becoming paying customers. They get to know you through your written content and social media presence.Ā
- They may like what you have to offer and what you’re sharing and may even be impressed by your expertise. But earning enough trust to pull out that wallet and make a purchase from you can be tricky. That’s where your face and your voice come in.
We pick up many clues when we hear someone’s voice and even more when we see them speak.Ā
That’s why audio and video messages are so important in your marketing. Don’t be afraid to use them.Ā
Ā Ā Ā Start with audio if a video is intimidating. You can start your own podcast or offer to become a guest on other people’s episodes. Read more