How to Sell the Process, Not a Promise

June 1, 2022October 16, 2022Donna Ward

When you sell the process, your goal is to create and promote a consistent flow of great content focused on your readers’ experience.

What Is a Marketing Process?

Your marketing process is a series of steps to identify potential clients’ problems and solutions.

Your clients are more informed today. If they want to buy something they can research it online. Searching for their own solution.

This is why as a business and marketer you’ll always want to focus on what they’ll be searching for as a solution that you can help with.

Use your own marketing processes to grow that ongoing relationship that puts your clients first. Your focus will be on growing that relationship with them. Developing confidence in your business integrity.

All to help encourage that long-term business promise with you. Which is what will help you ignite sales.

You probably know that it’s critical to be focused on your readers’ benefits in business, right?

But how do you do that?

People buy from those they trust.

Once you ‘get’ how earning trust and building your credibility through content marketing works, you’ll…

Be listening more to your reader’s wants and needs.
Discovering their problems will be your number one goal so that you can supply the solutions they need and want from you.
Make sure that the content you create is something your readers can believe in and that offers guidance in a way that shows you understand their needs and can offer help.

This type of information will build trust in you as a solution provider and help you become the leader for more loyal readers and consistent revenue.

It all points to you being as attractive as you can to your readers and knowing how to target, write, and promote… Read more →

7 Secrets to Crafting Your Marketing Message

April 20, 2022January 8, 2023Donna Ward

I have identified a formula for how you can reach out to get the attention of prospective clients.

Want to learn more?

I always aim to find out how I can help my ideal audience make their content marketing strategy easier AND MORE EFFECTIVE.

Let’s start with the following: How can you use your marketing messages to get your target audiences to pay attention and want more?

One way is by building content that has your central message.

It’s a message that makes your reader want to act on what they just read.

How do you do that?

Know your niche.
Find a need that you can fill—Become valuable to your audience.
Express how you can/will benefit your niche.
Communicate why and how what you offer is better than like-type products.
Build your blog/website.
Consistently promote content to attract.
Always check on how your successful competitors are attracting with their marketing messages.

Build your list of prospects.

What are some of those easy and proven secrets to creating your 30-Second or longer Marketing Messages for your content and conversations that help guarantee your business growth? Read more →

Your Irresistible Opt-in Offer Can Reveal Secrets?

April 15, 2022April 17, 2022Donna Ward

Have you ever read that your site visitors are going to give you three seconds to make your irresistible ‘optin’ offer?

This all means that you really do need to know who your audience is and give them what they want from you!

This is where…

Your irresistible free offer comes in as one of your value keys to drawing site visitors in to learn about and get more from you.

Your irresistible opt-in offer is what you give away, an ethical bribe, in exchange for their email address.

This means that you want to understand:

Your Content Goals:

Develop familiarity with your services and ideas – meaning know where to share your content regularly
Show attention and care to your ideal audience daily
Help change how their thought processes about something you’re sharing and want to draw in their attention for
Understand the tactics that will help you reach your goals quickly
Know where your content fits and grow your client loyalty
Your main objective when someone reads your content? It is to turn that reader into your client. You can’t accomplish this if your readers aren’t perusing your content and want to know more about what you’re sharing with them.

Your main objective when someone reads your content?

Is to turn that reader into your client. You can’t accomplish this if your readers aren’t perusing your content and want to know more about what you’re sharing with them.

Just like this image here ~ and yes, you can just click that image to take you to my optin page!

Engagement in Email Marketing

March 24, 2022April 17, 2022Donna Ward

We’ve all heard it, right? Engage your audience, online, and offline.

But, what is engagement in email marketing?

The big question I’ve heard is, does your audience really want to engage with your brand the same way they would a friend.

That is being social and sharing experiences. This is why you really need to understand more about your targeted audience.

There is the analytics of engagement in email marketing…

Open rate – doesn’t mean they are reading and engaging with your brand.
Click rate – a more reliable metric.
Conversion rate – is thought to be the ultimate objective for your business.

How to Increase Free Traffic to Your Blog With Facebook

February 4, 2022February 22, 2022Donna Ward

Growing a larger audience for your Facebook page is one way to get more people reading your posts and turning into free traffic for your blog.

- Facebook is perfect for building your target audience and creating brand awareness because it’s free advertising and promotion for your business. Read more @ https://coachingbusinessentrepreneur.com/free-traffic-to-your-blog

What is the one thing you need to know about getting free traffic to your blog with Facebook?

Here it is…

Blogging gives you a consistent stream of fresh and valuable content to help you attract clicks from your posts and free traffic to your blog with Facebook.

Blogs allow you to tell your story, break news, comment on breaking news, and overcome one of your biggest marketing challenges ⇒ sharing new content on social media on a consistent basis.

Growing a larger audience for your Facebook page is one way to get more people reading your posts and turning into free traffic for your blog.

Help your Facebook strategies WOW! your own audience with some help in our 10 Day Get-It-Done Facebook challenge ↶

Facebook is perfect for building your target audience and creating brand awareness because it’s free advertising and promotion for your business.

Every day you can communicate how you can help your target audience.

Think about what that means.

You’ll keep growing a larger audience as you post value just for them, your organic reach may grow with every post and promotion you make – consistently.

7 Ways to Use Competitors to Find Your Best Facebook Targeted Audience ?

February 2, 2021May 30, 2021Donna Ward

Why not get your best Facebook audience by borrowing from your competition’s audience?
✾ Growing your marketing awareness for your audience is tough.
✾ You’ve heard it so many times…be unique.

✾So knowing how you can learn more about and be different from your competitors is extremely important for you!

#1 Because you need a fabulous way to speed up building your Facebook targeted audience a bit…

Use like-type businesses, your competitors, to find your best Facebook targeted audience.

Building your Facebook business community can be, well, difficult, and every tip that works is a huge benefit!

Right?

Marketing on Facebook means you always need to find new ideas and great content to share. But more than that, your content must generate engagement to drive organic reach.

Your goal is to always find out how to build a long-term, sustainable fan base.

Marketing on Facebook is about building your ideal audience, your fan base needs to be the right audience:

YOU know that driving traffic to your website/blog, growing your email lists, and converting sales are business goals you can use for many Facebook pages.

Want to continue learning? Why not join us in the ↶

Read more →

What Results Do You Want From Your Blog and Social Media?

January 8, 2021February 24, 2022Donna Ward

How about I share with you some results you can be getting from your blog and social media with the people you’re trying to communicate with through your blog and social media?

Bear with me here:

Your blog and social media are valuable tools to use in helping strengthen your brand and reach out to potential audiences.

But before I jump into the details, let me say this…

We all want to get found online, great then what?

The goal is to: Convert your blog visitors that are coming over from social media.

Let’s talk about that, as a result, you can and must have content that speaks to your ideal audience about how you can help so that they don’t have to spend time trying to figure it out on their own. You are there for them and your content from your blog and social media talks about this just for the.

I’m talking about using your content to attract and grow your email marketing, which can be profitable for anybody, no matter what kind of product or service you offer.

But building your list, which is the foundation of email marketing and your business success is in the quality and size of that list.

And this takes a lot of consistent content – podcasts, posts, videos, newsletters, free offers that help them fix their issues; along with building relationships through social media, blogging, and consistent contacts through your emails.

Because your goal is to build a list of subscribers that trust you and consider you an expert in your field! Then your response rates will constantly climb – helping you have more clients, more business, and more fun.

You probably are creating content to help share and grow your business. Some of your content seems to attract your niche and because of that, it’s a lot more effective in helping to grow your email list as your niche sees the ideal freebie to fix their problem and want to download it as they get into your business more – which means more interest in what you do and offer that can help your audience want to get more involved with how you can help them.

But whatever type of content you put out to your audience, you’ll want a certain purpose, for your ideal audience (your niche), and have a goal in mind of where you’ll be leading them.

And you’ll want to do it efficiently with a theme in mind which helps determine what your goals will be for the week, the month, the quarter…

How many hundreds of posts have you written? How many videos have you recorded? Why Not Repurpose Content of Your Popular Posts?

Click Here To Join Other Online Businesses

Can You Get Astonishing Search Engine Popularity?

December 9, 2020December 13, 2021Donna Ward

There was a time when you only needed…

fabulous SEO copywriting for

amazing search engine popularity.

This was making use of a skill with words that allowed you to place just the right number and type of keywords in just the right places that could be just right for mind-blowing top rankings in the search engine popularity status online.

When you sell the process, your goal is to create and promote a consistent flow of great content focused on your readers’ experience.

I always aim to find out how I can help my ideal audience make their content marketing strategy easier AND MORE EFFECTIVE.

Have you ever read that your site visitors are going to give you three seconds to make your irresistible ‘optin’ offer?

This all means that you really do need to know who your audience is and give them what they want from you!

This is where…

Your irresistible free offer comes in as one of your value keys to drawing site visitors in to learn about and get more from you.

Your irresistible opt-in offer is what you give away, an ethical bribe, in exchange for their email address.

We’ve all heard it, right? Engage your audience, online, and offline.

But, what is engagement in email marketing?

What is the one thing you need to know about getting free traffic to your blog with Facebook?

Blogging gives you a consistent stream of fresh and valuable content to help you attract clicks from your posts and free traffic to your blog with Facebook.

Growing a larger audience for your Facebook page is one way to get more people reading your posts and turning into free traffic for your blog.

#1 Because you need a fabulous way to speed up building your Facebook targeted audience a bit…

Use like-type businesses, your competitors, to find your best Facebook targeted audience.

A strategic “Social Media Marketing Funnel” framework.

But what is this social media marketing funnel to begin with?

How about I share with you some results you can be getting from your blog and social media with the people you’re trying to communicate with through your blog and social media?

Your blog and social media are valuable tools to use in helping strengthen your brand and reach out to potential audiences.

There was a time when you only needed…

fabulous SEO copywriting for

amazing search engine popularity.

This was making use of a skill with words that allowed you to place just the right number and type of keywords in just the right places that could be just right for mind-blowing top rankings in the search engine popularity status online.