information marketing

Got Trust?

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Got Trust in businessPeople do business with people they like and trust, so how can you inspire trust?

You’ve heard it before…At the heart of all sales transactions is trust. The greater the trust is, the more likely the sale.

This means there is a strong need for you to build confidence with your buyers.

  • A lot of your relationships can be and are being built through the Internet.

Read more →

Are You Great At Lead Nurturing?

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Are you great at nurturing your leadsLead Nurturing

That’s how you get your cold prospects turned into warm, ready to buy, and refer you prospects.

Nurturing and managing your leads is a process for building relationships with your ideal prospects with the goal of earning their business when they are ready.

Your online business prospect system, in simple form, is something like this: Read more →

Emails as a Marketing Solution?

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Emails as a marketing solutionWe market to attract interest, build desire for, and generate sales.

That includes email marketing as a must.

Which can be an extremely powerful and effective marketing technique for building prospect and client relationships based on value and trust.

–         Email marketing is really the foundation of your blog and information marketing. Read more →

Are You Lacking Prospects?

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Are You Lacking ProspectsDo you know the biggest problem that stops entrepreneurs from making great money doing what they love? 

  • Lack of Prospects

What if you had a prospect multiplier?

Prospective buyers search the Internet to educate themselves before engaging with you or your sales funnel.

Your job as a business owner is not just to find leads, but to help your ideal prospects, your leads, find you. Read more →

5 Creative Ways to Repurpose Your Content

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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creativeWe all send out…Newsletters or Emails to Subscribers on our list.

This is investing what sometimes feels like a lot of time and energy. As we write a compelling newsletter or email that we hope is helpful and is read.

When we send emails to our subscribers or send out our regular newsletter do we need to stop at that?

Have you heard of re-purposing? Why not recycle those older newsletters and emails?

5 smart and creative ways to repurpose your own content… Read more →

3 Reasons to Create Your Irresistible Ebook

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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ebooks marketingInformation marketing is all about providing helpful content to attract new business, right?

It makes sense that you can generate more interest, more subscribers and sales when you show off your expertise with ebooks.

Yet, many people I’ve visited with have the erroneous beliefs;

  • That if they find a market with too many competitors why would they write an ebook for that audience (which may also be their targeted group).
  • And, Small Business Leaders who work with a company that offers a web site to send their target audience to, feel the same. Why should I write an ebook, when they can get all the info they need.

To the contrary, competition and getting your information to your audience in a personal way, can be beneficial for a variety of reasons including…

1. Researching. If there IS a lot of competition, you can reasonably expect your business to be part of a lucrative marketplace. Read more →

Build an Online List

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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List Building OnlineOne of the most challenging steps to making money online is to build a list, a ‘responsive’ opt in list is your real goal. Not just “Build a List.”

  • The money is in the list, right? We’ve been hearing that since day 1 of Internet Marketing 101.

Yes, it is in the list, or more accurately, the ‘relationship’ with the list.

  • So once you have a list started, you begin email marketing…

I’ve read that a large (95%) percentage of people subscribing to your list will probably never purchase what you have to offer whether it is affiliate programs or your own products/services. But that’s OK – as you keep in touch, you’ll build that relationship with more of your education marketing to your list.

And, the more you keep in touch with your list in positive ways,  each person will start to trust, like and find you credible, then more will step up.

==> That’s one of the reasons we are persistent!

  • In order to build any list you need to entice visitors to your blog, website or landing page with something of very high value. Read more →

How to Use a Small Business Product

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Ebook Products

If YOU don’t own the product,  do you own the business?

  • You can own your own direct-selling business, and sell another company’s products.
  • Yet – can you also own your own product as a direct sales consultant?

I know that when I was in Direct Sales years ago, it was fun not having to worry about product. I could just order for my clients. But in the back of my mind,.

  • Yet, I was running a small business.

Rather you have your own product, or sale a product that is not yours, you can be a part of running your business in an even smarter way.

You can create a new product to proudly give away, or sale to the world. Read more →

How to Find Ideas to Write About – Creative Content

Donna Ward
Donna Ward
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Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Starting a blog is easy – keeping a blog interesting and fresh is a whole other matter.

While many marketers have no trouble beginning a niche blog, the sheer number of abandoned blogs around the ‘net speaks to the fact that many marketers don’t know what to do to keep a blog going. According to blogging experts, the key to keeping a blog going is to post frequently. This means that you’re going to need a ever present stream of content coming into your blog.

You may be intimidated by the thought of having to come up with lots of topic ideas. Finding topics for your blog posts are easy if you use the following ideas.

1. News in your niche
Your blog should be timely and there’s no better way to attract attention on your blog than to tap into some ongoing news. No matter what your niche is you can find news stories and breaking information that will help fuel timely blog posts. Sign up for Google Alerts (it’s free) and set up alerts on important words in your niche. This way you’ll be able to see the news in your niche and blog about current topics.

2. Comments section
The comments section in your blog can be a great source of writing inspiration. Let’s say you have a post on your marketing blog about keyword research. Within the comments section, a few people start asking about how to use keywords in articles for article marketing. Voila! You have your next blog post. Look through your comments section to identify topics that you can write about or questions you can answer in the form of a blog post. Read more →

Know that YOU are Your Best Investment

Donna Ward
Donna Ward
Follow me
Donna Ward
Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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By the way: What are your thoughts on money? Is money coming to you easily? This is a fun learning experience that might help you move forward. by Morgana Rae – “Even a small shift can have dramatic, immediate, material results” (I am not an affiliate with her program – just thought you would like to listen to her training – teleclass hosted by Jeneth Blackert.)

Is Money Troubling You?   Read more →