Create A Sales Message to Attract Clients

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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What is the function of having a clear sales message?

Have you checked your informational content messaging to ensure you share what your audience is searching for and want to see?

How is your content and messaging influencing your audience to want more?

  • Take a minute to fine-tune and modify to ensure each piece of your sales funnel is on point. I know, that’s easier stated than done.
  • It can be tough to objectively check your creations and see what’s functioning and what isn’t.
    • When creating your sales page or a whole sales funnel, it’s always excellent to double-check your data.
      • Ex: Is your ideal audience engaging, and are you seeing conversions as anticipated? Otherwise, there’s something off.
    • See if you can determine what it is. Make your adjustments and examine once again. Did the numbers improve? Make notes of any adjustments and develop your messaging based on what seems more attractive to your audience.
  • One option is to have somebody audit your content sales messages. Preferably this will be someone who represents your perfect target market. Locate a good friend, coworker, or perhaps an existing customer you have a relationship with to check through it and provide feedback.
    • What made good sense?
    • What didn’t make good sense?
    • Look for anything in your content that made them not want to purchase or even sign up for your free offer.

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How to Add Value to Key Marketing Content and Offer Readers More

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Can you add value to key marketing content for your audience and attract them to your blog and other social media sites naturally as you create more of what they want?

  

But why would you want to?

As a brand, you always want to move more towards engagement. You offer information, education, fun, and general helpfulness to enrich the connection with your audience at every step of your marketing funnel. Leading your audience to purchases they know they need and want from you.

As I’ve said before…

In Sell the Process Not a Promiseyour goal is to create and promote a consistent flow of great content. Focused on the experience that your readers will have.

My real question to you then is

Do you know what content message marketing is in simple words?

Content message marketing is more than copywriting and images. Your message of content will entertain, educate, and persuade.

This is what content-driven marketing is, and it’s what you do:

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How to Reach Your Social Media Goals in 2022

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Defining Your Content With Your Monthly Theme

Want to get more work done and more quickly?

Constantly having to change hats and not having a plan really does stop the work that is fresh on your mind.

Create Your Social Media Content Strategy so you can use it over and over in:

  • Your blog
  • YouTube
  • Facebook Profile & Page Posts, and Group
  • Pinterest
  • Twitter
  • LinkedIn
  • Landing Page
  • Products – Freebies and Paid Offers
  • Marketing 
  • AND…all of this can be personalized for your email list.

Now you’ll have a lot of content to breakdown and

use in many different ways.

Content strategies aren’t just for blogs, websites, and product descriptions. Content stratgies are marketing and are critical for social media and your business success.

BUT…What are Content Strategy Themes for and do they work?

How about thinking of Content Strategy Themes:
As buckets of your ideal topics that your niche loves and that you are in business for sharing. Now you have a guide for creating and planning your content.

I know (really well!) that when you can sit, stay focused, and finish a task as you have planned you not only feel great about it… you get instant gratification!

Because when your content is up and ready you’re done and ready to move on. 

But the interruptions seem to be intentional because all of a sudden you remember something, like ‘uh-oh’ I need to post in my group, page, Instagram, etc, taking time away from your planned project.

When you have a system you follow, you can take a look at it being all done for the day, week, and even working into the month of growing your business, and it feels like such a release of the ‘have tos’ as you’re getting it done!

Making life and business so much more fun!

You can also get your pieces of content ready to go based on a theme.

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7 Ways to Use Competitors to Find Your Best Facebook Targeted Audience ?

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Why not get your best Facebook audience by borrowing from your competition’s audience?
✾ Growing your marketing awareness for your audience is tough.
✾ You’ve heard it so many times…be unique.

✾So knowing how you can learn more about and be different from your competitors is extremely important for you!

#1 Because you need a fabulous way to speed up building your Facebook targeted audience a bit…

Use like-type businesses, your competitors, to find your best Facebook targeted audience.

Building your Facebook business community can be, well, difficult, and every tip that works is a huge benefit! 

Right?

Marketing on Facebook means you always need to find new ideas and great content to share. But more than that, your content must generate engagement to drive organic reach.

Your goal is to always find out how to build a long-term, sustainable fan base.

Marketing on Facebook is about building your ideal audience, your fan base needs to be the right audience:

YOU know that driving traffic to your website/blog, growing your email lists, and converting sales are business goals you can use for many Facebook pages.

Want to continue learning? Why not join us in the 

facebook-targeted-audience

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How to Use Content Marketing to Influence Engagement

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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You’ve heard it before…Content marketing to influence your ideal audience is the fuel to social media.

For that reason…

Marketers are always thinking about how to get their ideal clients to engage with their content online.

Your audience can’t know what you do and how you can solve their problems until…

You know your audience so well that you can offer practical solutions. because you understand what is driving them.

  • That means you need to explore what’s in their heart, not just their head.
  • Walk in their shoes and get more curious about the solutions you could offer.

Content marketing to influence engagement is you having a conversation about the real outcomes they would like to see.

content-marketing-to-influence engagement

As it turns out…

When you have clarity about what you really sell and the changes in life or business that you offer and your audience wants, then you’ll be clearer in explaining what you have to offer.

  • Now you’ll hone your content to who is really your market.

The audience that you can make a difference with is why you use content marketing to influence engagement.

Then… Read more

Introducing10 Steps in How To Set Powerful Goals and Values ⚡

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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10 Steps in How To Set Powerful Goals

You can set powerful goals…to help answer this question ⤵️⤵️

“How am I going to live today in order to create the tomorrow I’m committed to?”

~ Anthony Robbins 

You can set powerful goals, you first need to research your dreams to learn if they’re achievable and how to reach them. Make your goals challenging, yet possible for you to get done.

Want maximum success?

set powerful goals Discover successes with an easy and proven way to set powerful goals, reach those goals, and help guarantee your future business heal and happiness. You’ll love the results!

#1 Matching Your Core Values in Helping to Set Powerful Goals

When you set powerful goals and align with your core values, you’ll more likely achieve them. If you’re struggling with reaching certain goals, see if they truly fit with your values.

Examples of Core Values

  • Trustworthiness.
  • Reliability.
  • Dependability.
  • Faithfulness.
  • Ethics.
  • Honesty.
  • Steadfastness (Staying steady towards your goal).
  • Serenity.

These are also going to help you keep your focus.

But aren’t business goals all about building your audience, your list, website/blog traffic, and sales? Well, short answer…

YES! Which means it can be challenging! If you want more information on How to Use Facebook Goals in Your Marketing Plan > then click this link 🙂

#2 Be in Control Read more

Do You Use Confidence Builders Like This? ?

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Do You Use Confidence Builders Like This? ?

How do you use confidence builders?

Have you ever….

Made use of confidence builders by:

Making a list of your own experiences, qualities, and skills to help you personally pull out the greatest impact you can have on your business?

But first…

Let’s take a look at what Shirley did…

Shirley is a business leader in health products for energy and fat loss. She shares how to make healthy AND great tasting milkshakes for energy and fat loss!

Mmmm. Don’t you just love, love milkshakes?

So how does Shirley keep her attitude optimistic and attract the people she’s been wanting to share her wonderful milkshakes with?

#ontheblogtoday #howto #onlineresults, #confidenceBy making use of confidence builders like ? SKILLS and GOALS to prep her stage with hope and promise.

Because she understands that:

  • Every business owner has skills.
  • Business skills are the natural talents and the abilities you develop to help you understand what to do and what not to do in your business life.
  • Your skills build your professional know-how and help you set goals.

But what about when you feel you have a skill gap in some areas and it’s stopping you from moving forward or taking any kind of action?

You might be tempted to call it procrastination…

Then Shirley…

Understood! As a business owner, she was learning and taking care of soooo many things like:

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Why Not Repurpose Content of Your Popular Posts?

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Video Transcript:

Let’s talk about how you can repurpose content, that you’ve published previously.

Because…

How many hundreds of posts have you written? How many videos have you recorded?

Why Not Repurpose Content of Your Popular Posts?  

Since you’ve already put a lot of thought, research, and time into those pieces of content…

Why not get the most return on your investment?

  • You could get more mileage out of your popular blog and other social media content by repurposing.

You’ll love the results…

But what does it mean to repurpose content?

⟾ Imagine taking your content, recycling it, and fine-tuning it to a new content plan or format. From your blog post to social media and back.

  • As an example: taking an e-Book and making it into a video.
  • Or taking an e-Book and using parts of it as content to introduce your audience to your e-book download.
  • For me, I’ve also been looking back at my old blog posts and updating them to share again.
  • Also re-using images from all my content and sharing again or in different places.

Want more out of the content you create? ✅ Get a guide & the video? CLICK HERE Repurpose Your Content Checklist

Repurpose Content Read more

How to Use These 3 Secrets for Your Business Success

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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As you review these 3 secrets for your business success, why not start thinking about your own marketing successes and tips and what sets you apart.

As you review these 3 business secrets for your online success, start thinking about what sets you apart from your competition.

Relationship marketing is #1 of the 3 secrets for your business success!

Secret tip #1:

Know your audience, customize your products and services to fit their needs and desires.#blogger, #blog, #ontheblog,#howto,#Facebookmarketing

You are in business. Which means you are a marketer, a communicator and a relationship builder!

So, you need to become a good communicator with your audience.

Which means you’ll have more successes reaching your goals.

To make the most of your marketing, you’ll need to know your audience and what they need and really want.

Then tell them about what you have for them in unique ways and do it consistently!

That means you’ll be giving away lots of free content and ideas to develop relationships, build trust, give them hope and a taste of who you are. Building likeability!

I know it can be difficult, but it becomes easier and easier to give away your best tips freely.

How and why does it become easier?

Because the rewards are unlimited, and you’ll become inspired as you see more positive responses.

You can develop your sharing strategy to include:

Becoming more focused with your online message.

Because the more effort you take in learning the pain points of your customers, the better your engagement will become.

I know for a fact that when you are able to identify your customers’ pain points and communicate that you know how to help them, then content marketing is one of the best ways to get that expert status with your niche.

#blogger, #blog, #ontheblog,#howto,#FacebookmarketingKnow Your ‘It Factor’?
Includes you being a professional and unique salesperson for your business and…
1. Knowing deep down inside how to help your audience find solutions to a brighter future or to solving a problem.
2. Discovering new ways to serve your audience and your customers.
3. Enjoying the steps of your sales process and helping your customer enjoy the process.
4. Closing sales.
5. On the ‘road less travelled’ than your competitors!

Help your Facebook strategies WOW! your own audience with some help in our 10 Day Get-It-Done Facebook challenge 

Facebook Challenge

So, write the content that will communicate and build your business. Read more

How to Market to Those Who Want Your Solution

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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How to Market to Those Who Want Your Solution

Find your niche and you’ll find those who want your solution.

Use your content to answer their question of ⟾ What Can You Offer Us That Someone Else Can’t?

Once you start talking to the right people about what you can do for them, you’ll be focusing on how to market your solution and your business will explode.

Posted by Ask Coach Donna Social Media Coach & Intuitive on Wednesday, May 16, 2018

Imagine you have a secret weapon that helps you know how to market to those who want your solution. But how do you find out who wants what you offer?

Find your niche and you’ll find those who want your solution.

We all understand that once you start talking to the right people about what you can do for them, you’ll be focusing on how to market your solution and your business will explode.

But wait!

Your challenge here is to know what a niche audience is and how it can help you market your solution! But that’s not all…

You also have stand out with your offered solution, otherwise what good is it?

Results have shown that a well-defined audience, a niche, is where you’ll want to share your customized solutions and market your solution to stand out through content and programs.

“…realize that mattering a lot to a few people is worth far more than mattering just a little to everyone.” ―SETH GODIN, author of Linchpin

I know it seems like so many people already know who their niche is. But I didn’t for a long time and maybe you don’t either.

Energize your business and become a microcelebrity with micromarketing.

Because…

Micromarketing helps you resonate with your niche audience in compelling new ways and helps you go from big to small audiences with fabulous results more quickly.

Trying to market your solution to the masses just isn’t going to work as a practical target! And that’s really good for us smaller businesses.

Squishing your marketing audience down gives you the power to build your brand one blog post, one video, or Facebook post at a time.

Want to continue learning? Why not join us in the #blogger, #blog, #ontheblog,#howto,#nichemarketing

Let’s talk about micromarketing to your niche. Read more