How Can You Amplify Social Media to Increase Traffic?

social media is the gasolineAnytime we start chatting about Social Media marketing and how you can amplify Social Media to increase traffic that drives high-quality visitors to your online sites…

We’re really talking about using a blend of tactics that you can use to bring about brand awareness, brand loyalty, improved SEO, and traffic.

That’s you working Social Media for the benefits of your audience even as you amplify Social Media to increase traffic to your site and:

  • Boost engagement, awareness and brand recognition by targeting your ideal audience who are those socially active users on your favorite Social Media platforms.

Using the words of this post title; you can amplify Social Media to increase traffic as part of your toolkit to help intensify your content marketing.

Because you’re a blogger, you understand the buzz around Social Media.

  • However, a lot of people blogging and in business think of Facebook and Twitter as places for social interactions, blasting their information everywhere (hit and run strategies), or just social “fun”.

Yes, Social Media is a fun and challenging way to interact for the purposes of brand awareness.

But, the importance for bloggers here, is in realizing that you also use Social Media to increase traffic and this makes it your own powerful inbound marketing tool.

  • Using tactics that optimize your content marketing is when you’ll build your incoming site visitors and generate a list as you amplify social media to increase traffic.

That could be an easy formula to follow:

Blogging + Social Media + Building Your List = Optimized Content Marketing

The sum of these tactics is Optimized Content Marketing. Which is deliberately putting into action your optimized content marketing strategy.

The results?

  • Improved and extended organic search rankings and results.
  • Increased page impressions per visitor.
  • An increase in unique visitors per day.
  • Increased likelihood of clickthroughs.
  • List Building, leads, and conversions.

As long as you keep your goals in perspective, you’ll be able to take part in the hundreds of millions of potential visitors at your fingertips as you join in and connect the power of Social Media.

Using your blog as the front door to your Social Media marketing is when you can amplify your Social Media to increase traffic with a blogging system that can serve as the hub for all of your online marketing and drive visitors that build your email lists to convert your Social Media efforts into quantifiable income. Read more at Can You Convert Traffic into Leads and Sales?

You already know that a blog is your ticket to creating and sharing:

⇒ Content

  • Find your blogging passion, make sure there is an audience for what you want to share, and pursue it.

Now, write what people are searching for.

  • As you amplify your message.
  • Getting more exposure through shares for your blog on other Social Media platforms, with each new post.

You’ll be developing your content marketing strategy as you also improve your own style, personality, and ideas that brands you and creates your unique audience who will want more of what you offer.

⇒ The framework to share your content

This is the big effective traffic strategy to promote any blog on the Internet.

Using effective tactics for search marketing:

  • Put your plan together. And work your plan.
  • Understand your audience – their needs, wants, struggles.
  • Use keyword research – which is about knowing your audience.
  • What is your story to share that your audience is searching for.
  • What Social Media platforms will you be sharing on consistently.
  • What is your process?
  • Engage and have conversations.
  • Measure, analyze, change, and grow.

 ⇒ Connection and Engagement

As you and your blog evolve, you’ll tell more and more engaging and relatable versions of your work and products.

  • And, you can do that only by knowing more about your audience.

⇒ Community

Over time, you’re building your community participation that is much larger and more personal than the quick touchpoints on Social Media platforms.

Social Media amplifies your content, your blog, website, and your brand.

It provides a lot of added value and it deserves a lot of added attention.

How have you noticed how Social Media amplifies your content?

Now is it your time…. 

blog-150x150Are you ready to take your blog to a bigger audience, promoting with Social Media planning, and getting more traffic? You can do just that as you get more training for blogging, Social Media, implement this blogging tip from today’s post and learn more about how to promote your blog at the Blogging Mastermind Community <== Click on the words. And, ask me how you can use Social Media better for your Blogging

What others are saying?

Vicky Lynn Hollenweger “Before I met Coach Donna, I tried to set up a blog site – I would be up until 2 am just to get one little thing done. Thinking maybe this blogging thing wasn’t for me. Then I met Coach Donna and she talked about how easy it was and with her help I was able to set up my blog. Now it’s fun!”  Vicky Lynn Hollenweger successcellutions.com

“I love social media managing. I’ve been in web design and marketing for over 5 years now, but I just started my blog Feb 3rd of this year! I did it because I figured why not, actually I don’t really have a reason as to why I started it but I did and I’m in love with it. I’m really hoping I can make enough money to support my family and leave my full time job to be able to spend more time with my family. Thanks for the tip, I loved your article.” laura recently posted..How I Get Free Samples

Donna Ward
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Donna Ward

Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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65 thoughts on “How Can You Amplify Social Media to Increase Traffic?

  • April 18, 2015 at 10:27 am
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    Great advice, Donna. I like the way you connect with all your visitors. Your method obviously works.

    Reply
    • April 18, 2015 at 2:30 pm
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      Thank you, Francene – it’s great to see you here again 🙂

      Reply
    • April 18, 2015 at 2:28 pm
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      Thank you, Divya – Hope to see you here again! 🙂

      Reply
    • April 18, 2015 at 2:31 pm
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      Thanks, Stacey – It’s huge for us, as bloggers, to use Social Media with that mindset. So glad you stopped by and commented 🙂

      Reply
  • April 18, 2015 at 2:32 pm
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    You are so right, Tandy – Blogging consistently, and promoting everyday – helps tremendously, even if we can’t blog 3 times a week.

    Reply
  • April 19, 2015 at 4:51 am
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    Hi Donna,
    I have a question about your Email list. I am a blog follower, yet I just received an Email.
    When someone follows your blog, do you remove them from your Email list? If not, why not? Isn’t it overkill if they get your content twice–once in the Email and once in the blog post they receive?
    I’m not complaining at all. I’m working on my Email list and as people from the list follow me, I’m thinking I should take them off or they’ll get annoyed What do you think? What do you do?
    Thanks,
    Janice
    Janice Wald recently posted..How to Write A Killer “About” Page that Will Attract New FollowersMy Profile

    Reply
    • April 23, 2015 at 11:01 am
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      Hi Janice -that’s a great question – I’m thinking that they can unsubscribe themselves if they need to. But, your autoresponder normally won’t send out duplicate emails if they’re on the same list.
      However, if you were subscribed to my blog – you’ll receive my blog updates – on my email list, well you’ll get different info that I might not share on my posts – plus gifts and other great info.

      I hope this helps a bit? Thank you for asking 🙂

      Reply
  • April 19, 2015 at 6:53 am
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    Great advice. Thanks for sharing! It is definitely far too easy to get sucked into mass share mode and not really consider how your interactions on social media will ultimately drive traffic to your site.
    Betsy @ BPhotoArt.com recently posted..Small Victories Sunday {46}My Profile

    Reply
    • April 19, 2015 at 8:18 am
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      Excellent, Betsy – thank you for noticing that great point – so glad you stopped by and commented! 🙂

      Reply
  • April 19, 2015 at 10:29 am
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    For us its all about content – we have to spark interest in the many facets of our niche to really generate engagement. It can be a hit or miss at times, but it’s all part of the greater game.

    Reply
    • April 20, 2015 at 7:29 am
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      Thank you so much, Kathy – glad you enjoyed this post and hope to hear what you’re up to! 🙂

      Reply
    • April 20, 2015 at 7:29 am
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      Hi Jennifer – that’s a fabulous idea and so smart – having a list to remind ourselves what we need is getting a system and routine into place for success – Glad you commented, thank you so much 🙂

      Reply
  • April 19, 2015 at 11:45 pm
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    I think I should really utilize my social media more. I’d love to get more view from sites from Pinterest for example. Most of my views come from Facebook so at least I’m doing something right! 🙂

    Reply
  • April 20, 2015 at 4:53 am
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    I’ve had people come over who enjoy my blog and stay, and I’ve had others visit for a bit and then decide it’s not for them. I can’t engage them because I don’t have what interests them on my blog, and that’s okay. Fortunately, there’s a market for everyone. I do think it’s important though, to know your audience.
    Rosey recently posted..Enter to Win TWO Games from Winning Moves Games!My Profile

    Reply
  • April 20, 2015 at 11:45 am
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    Hi Donna,

    Again, you have taught me something from your awesome blog posts! Thank you 🙂 Social media is so important to help boost your brand, as I know, it is definately just like fire 🙂 love that lol

    Always learning from you my friend! BIG HUGS! xoxoxo
    Joan Harrington recently posted..How To Shift Your Focus On Helping More PeopleMy Profile

    Reply
  • April 20, 2015 at 2:30 pm
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    Social media is so important to me that I actually pay someone to help me with it! It is a crucial part of any marketing strategy.
    Krystal recently posted..Spring Beauty TipsMy Profile

    Reply
  • April 20, 2015 at 2:32 pm
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    Hey Donna,

    I can honestly say that through social media sparked the beginning of my blogging journey. Yes I had to go through a lot of people just to find the good quality people I follow now but it was well worth it. It was through groups, and the blogging tribes on facebook, that showed me how I could grow my blog, and especially on social media.

    Thanks Donna for sharing! I hope you’re enjoying the week!

    Reply
    • April 23, 2015 at 11:04 am
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      Thank you, so much, Sherman – and I agree with you on the FB tribes and who to connect with! 🙂

      Reply
  • April 20, 2015 at 3:19 pm
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    I do think engagement is necessary, just sharing your stuff and running off, can make a visitor keep scanning. You’ve got to show you are present. I need to work on this.

    Reply
    • April 20, 2015 at 7:31 pm
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      Thank you, Heather – so glad you stopped by and commented – It becomes easy to engage, just a bit more time consuming, however! 🙂 But nicer and more fun 🙂

      Reply
    • April 20, 2015 at 7:32 pm
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      I know that feeling, Jenn – I always have so much planned – but sometimes it takes longer to do something then I thought – thank you for your comment 🙂

      Reply
  • April 20, 2015 at 5:52 pm
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    That’s great advice. I think if I identify what I would like to read, it would probably be a good fit for others. It’s about finding what interests people, and making connections.
    Crystal recently posted..Wild Africa Trek at Animal KingdomMy Profile

    Reply
  • April 20, 2015 at 6:23 pm
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    Great post Donna!

    I want to add that congruency and consistentcy is EVERYTHING…

    Your brand must be congruent in your blog and across social media – that’s how you build a highly engaged, loyal audience of customers who will buy from you over and over again 🙂

    Dr. Lisa
    Dr. Lisa Thompson recently posted..Instagram Marketing for the Technology NicheMy Profile

    Reply
    • April 22, 2015 at 10:11 am
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      Thank you, so much Debra – I am grateful for your thoughtfulness in your comment – and I look forward to hearing more from you 🙂

      Reply
    • April 23, 2015 at 11:06 am
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      Thank you, Debra! I appreciate your comment 🙂 And, you took the words right out of my mouth – ‘that the genius is somehow in the balance of it ‘ 🙂

      Reply
  • April 21, 2015 at 5:17 am
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    This is something I really need to work on. I don’t get enough traffic to my website.

    Reply
    • April 22, 2015 at 10:10 am
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      Thanks, Jamie – I hope to hear some of what you implement and your experiences with that 🙂

      Reply
  • April 21, 2015 at 7:58 am
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    You always give the best advice! Now to put it all into action!

    Reply
  • April 21, 2015 at 9:49 am
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    There are so many details to attend to for the best blogging experience. I think connecting with your readers is so important!

    Reply
    • April 22, 2015 at 10:10 am
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      Thank you, Sandra for your comment – yep, if you don’t connect, well, what have you?

      Reply
  • April 21, 2015 at 10:30 am
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    Social media marketing is a total weakness of mine. I’m not consistent and I don’t do enough of it. And what I do accomplish takes sooooo much time I can’t keep it up. All your advice is much appreciated!

    Reply
    • April 22, 2015 at 10:09 am
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      Thank you, Erica – Yes Social Media promotions and engagement does take so much time – that’s why others hire me! lol
      Grea that I could be of help here for you 🙂

      Reply
  • April 22, 2015 at 3:16 pm
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    Social media makes my head hurt. Thanks for the great points.

    Reply
  • April 22, 2015 at 4:31 pm
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    I rely on social media a lot for my site’s traffic. You’ve shared some great info here. Thanks!

    Reply
  • April 23, 2015 at 5:13 am
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    Thank you for this social media knowledge. ..it was needed…thanks

    Reply
    • April 23, 2015 at 9:09 am
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      Thank you, Sacha – of course I appreciate your comment and that you found my post helpful!

      Reply
  • April 23, 2015 at 9:18 am
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    I use social media like a boss! That’s what makes or breaks a blog! You have to use social media properly, or opportunities will slip right through your fingers!

    Reply

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