Whatever you may think about email marketing…
You do need a list of email subscribers.
Any business or blogger can implement this powerful tool, a list of email subscribers, alongside your other marketing and promotional strategies.
You know that people come to your website, blog, and Social Media platforms because you’re offering them something they want, need, or like.
These are the perfect places to capture their contact information and follow up with them by using an automated system, like AWeber’s auto-responder.
- Getting your readers even more involved. An auto-responder doesn’t just send emails. It works for you.
- Sending emails at pre-determined times and on specific days of the week.
- Getting you seen by an audience that wants more from you.
You can send out information with your blog and business updates, training, promotions, marketing, and building the know, like, trust factors. And, you can do this whenever you like, automatically.
Email marketing is building your list so you can send information to your audience and keep them interested.
- Not ignoring the people that may be wanting and hoping to get more of what you offer with your knowledge and expertise.
You’ll be following up to your list of email subscribers from 3 people to 1000’s using your branded emails or texting.
If you are compelled to share your ideas, both helping people and becoming a thought leader in your field, then collecting a list of email subscribers from your audience is one of the most important things you can do.
Having a list of email subscribers is your central promotion strategy for sharing your information, programs, classes, and events.
One of the biggest clichés in email marketing is still true…
“The Fortune Is In The List!”
So what can you do?
Build your email list as you:
- Develop your giveaway – your optin gift.
This is to encourage readers to subscribe, offering an incentive in the form of a gift or download.
- Have your optin box/page ready to send people to.
It doesn’t just ‘sit there’, it’s working for you on auto pilot 24/7 capturing the email addresses of an audience who is pre-sold in at least some small way.
- Promote your giveaway.
Remind people who are reading your blog, and on Social Media, that you have more great content in your email blasts, they just need to sign up!
- Get and build your email list.
The most important thing about using your email list is that you own it.
Better for you than just having ‘likes’ on Facebook or ‘followers’ on Twitter.
- Build a relationship – that bonds – with your subscribers.
Start collecting email addresses
Don’t wait!
Know that nothing is more valuable than your list of email subscribers!
And do let me know what you thought of this post in the comments below!
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Because …
List Building With Social Media, blogging, and building your list of contacts is needed if you want a more interactive community!
What others are saying…
Your tips are always so easy to implement!!”Big Hugs, Joan – Joan Harrington recently posted..Make Your Blog Posts More Conversational
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
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I have been thinking about doing a newsletter lately, but I haven’t gotten around to it yet. It’s on my to-do list, though.
Hey Robin – I could see that a newsletter from your blog content and your ideas would be very popular! Building a list more quickly 🙂
I never even check to see how many I have subscribed. I guess maybe I should try to to get more people subscribing.
Terry recently posted..Using A Smudge Pot For Burning Herbs ~ Create Peace And Harmony In The Home
🙂 Of course, Terry – that would be a great idea 🙂 And, fun to know
An email subscriber list has proved to be really helpful for me. It allows me to engage my followers more directly and I feel like it’s a good fit for a lot of my content to get to them versus FB status updates and tweets sometimes.
Jessica Harlow recently posted..Check out Pica Book’s interactive, animated, and educational kid’s app!
Excellent to hear, Jessica – I have found that same – thank you so much for your comment! 🙂
I send an bimonthly ezine to my subscribers – it’s not always easy to keep up with, but a necessary marketing tactic.
I’m not sure how I would use this service, but I’ll have to look into it. Thank you.
Carmen Perez (listen2mama) recently posted..Visions of Venice
This is a great post! I feel like a lot of people get stressed to get more email subscribers but you really just want the ones that actually want to be subscribed rather than doing it because they have to
Olivia Schwab recently posted..Catching Up
This is a great post. I will be sure to share this information with my sister.
Pretty sure I don’t need a list at this point, maybe later down the road? I’m targeting keywords and organic customers that find me through their search engines. I think lists work for some but are not needed for others.
This couldn’t have come at a better time for me as I plan a new website.
Carol Cassara recently posted..Life lessons the hard way
I definitely need to pay attention to this. I was surprised to find I do have subscribers, so I should really DO something about it! Thanks for sharing this information!
I really neglect my email subscriber lists, its something that I just leave to do what it wants – perhaps I should make more of an effort. x
Sarah Bailey recently posted..#SallySunday
I need to do more with my email subscriber lists. I really haven’t done anything with them in a while.
These are great tips and ideas. I like to email some of my subscribers to let them know when I have fun new things coming up.
I agree, these are really great tips and ideas. It could be very helpful for any blogger.
True story, my husband (also my tech guy) was just alking about this yesterday! I guess he really knows his stuff!
lisa @bitesforbabies recently posted..50 Baby Led Weaning Ideas
Such great tips for a not-so-techy person like me! I have few email subscribers and was wondering how I would increase it.
Chubskulit Rose recently posted..Family Fun Day Playing Mini Golf at Jolly Roger
This is great information. I am working on building up my email subscribers!
Echo recently posted..A Day In The Life of a Working Mom of 3!
This sounds like an awesome idea. Having this sort of connection with readers would definitely help build your blog.
Liz Mays recently posted..Apple Cider Pancakes with Apple Crumble Topping
What a great idea. I never know what to do with them once I get them.
Amber NElson recently posted..5 Ways To Pamper Your Cat
This is a great list of tips. I have always lived by the quote in the beginning.
OurFamilyWorld recently posted..Can You Boost Your Child’s Immune System to Avoid Daycare Plagues?
I think if you put out great content then your readers will subscribe. The content has to speak to them. I hate when people put me on lists without my consent.
Heather recently posted..Five Reasons to Love the #Urbini Emi Travel System
Thanks for the info! I am working on building my list as well
Veronica recently posted..#Chairish Color In Your Home
I go back and forth on doing a monthly newsletter. I know I hate getting spammed with lots of emails, but maybe once a month would be welcoming to my readers.
Theresa recently posted..How To Host A Fabulous Disney Side @Home Celebration #DisneySide
This is a really informative post – thanks for sharing! 🙂
Breanna recently posted..Favorite Baby Products: The Four Month Edition
A news letter is something I’m planning on working in this fall once my daughter is in school. Think it would be great for my readers 🙂
You are right that it is a tremendous business resource. I just imported my list for my newsletter delivery.
Tough Cookie Mommy recently posted..Rice Krispie Treat Chicks
It’s important to update readers through email subscription… I have one and it works wonders!
I have been working hard on getting my email subscriber number up. Thank you for these tips.
Melissa Vera recently posted..How to Create a Bunny Inspired Mantel Display
I have really been thinking about a newsletter. I think I may just do it once my plate gets a little less cluttered.
Jeanine recently posted..ImaginativeU Ready-to-Use Activity Kits for Children Review
I have a pretty decent list of subscribers. I have surpassed the free subscriptions so now I am looking for the most reasonably priced service. Great tips.
I’m still trying to figure out the best way to maximize my mailing list. I agree with you though, that list is very important.
Yes, we do need email subscribers! I have a list that I update every month!
I have a great email list. I like to send a newsletter every few months.
My email list has grown quite rapidly now that I send it out on a schedule! My readers are looking forward to receiving it now.
Krystal recently posted..Big Hero 6 Party Ideas
I really need to start getting more interactive with my e-mail subscribers. I definitely know that they’re important and that’s also one way to build a steady audience.
Kori recently posted..TV For My Toddler
Great tips! It is so important to create a subscriber list and then interact and engage with them.
Paula Schuck recently posted..Six Cruise Hidden Extras #TravelTuesday
Email marketing is key to success! All bloggers should begin building their email list early on, even if they don’t plan to sent out newsletters for a while.
Beth recently posted..Top 5 Eco Adventures in Costa Rica
A newsletter is on my to-do list. I just have to make myself do it.
Alice Chase recently posted..3 Yoga Moves to Quickly Improve Posture & Flexibility
I honestly never look at email subs, though maybe I should. I mostly focus on Bloglovin these days.
Roselynn recently posted..CDB Lacquer March LE Holo
Great post, lots of valuable information. I am always trying to grow my subscriber list. Thanks for the info.
Mistee Dawn recently posted..Save big on the Chef Boyardee Rollback at Walmart!
I don’t have an email list, never thought I really needed it, but am now rethinking that
My newsletter is automatic through Blogger. I like it, but I do wish I had options to customize (or knew about them, if I do). 😉
Rosey recently posted..Take the Baby Weight Off! Try FitTea #PostNatalFatBurner (with #giveaway)
Hey Donna 🙂
Another fantastic value packed post! Thank you for this info, I will definately be implementing these tips!
Having a list of email subscribers is so key to success not just for marketers but especially for bloggers 🙂
Great post!
Big hugs,
Joan
Joan Harrington recently posted..Create A Deeper Connection With Your Readers
They can be a powerful tool, I like that you make it an opt-in thing instead of an opt-out. Very few things are more alienating than getting email, even if it isn’t spam, that you aren’t expecting.
Racquel Schroder Bregg recently posted..Peach Jar Cakes and Creative Blog Hop
I have a subscription box easy to find on my blog. It’s definitely been helpful!
Farrah recently posted..Kids Academy Does It Again! #MomBuzz #FreeKidsApp
I have a asy to find subscription box on my page and I find that it’s been so helpful in helping me gain a larger audience. Thanks for sharing!
Paula Schuck recently posted..Best Friend Sisters #WordlessWednesday
I just had my Feedburner feed fixed yesterday and now it’s time to start building our subscriber list. Thank you for this.
Lynndee recently posted..February Recap: I Heart the Love Month
Building a list of people who follow your blog is very important. Thanks for pointing it out.
More important than an email list is a responsive email list 😉 and who would have thought? People are still buying email addresses thinking this is how it’s done…
Xarah Dax (@xarah) recently posted..Facebook Fraud?
I know, right? Xarah thank you for bringing up these points – 🙂
I know that when I transition into creating an art-related type of business, I will want to build an email list. For now, I haven’t actively concentrated on one.
Yona Williams recently posted..Gift Guide: Diamond Alternatives
I’m a travel blogger so my “newsletter” consists of a single piece of travel trivia. Readers have to go to my blog for the answer. It works fairly well, but I haven’t spent the time I need to to really optimize it.
Cherri Megasko recently posted..My Top 10 Caribbean Snorkeling Experiences
Putting together a newsletter is next on my list of things to do!
Shannon Peterson recently posted..What’s Up Wednesday // 03.18.15
This is a part of my blog career I have not worked on yet. It seems like a lot of work but if its helpful I need to start.
aimee fauci recently posted..Disney Pin Trading with Mouse Pins Online
I haven’t worked on my email list as much as I need to. This is my motivation to get started on it again.
I have been trying to brainstorm on new ways to get more subscribers. Thanks for the advice!
Jenny Temcio recently posted..Pinterest Follow pages for BuyDig.com giveaway
Thanks for sharing. I really should get on my e-mail list. I have been to busy working on other aspects of my blog.
Lady Lilith recently posted..Cup Staking Helps Boost Focusing and Concentration Skills
I could see how this could seriously help with promoting your content. Emails are such quick ways to see if anything new has been posted.
Liz Mays recently posted..Mardi Gras Universal Studios Orlando
I have a small list of regular email readers, which I have been quite happy with. I like knowing I have regular readers who actually read and not just toss my email into their trash. I do hope to build it up one day though.
Ashley B. recently posted..Cake+Depression=…………
I do not have a list of email subscribers. I am just so busy with other things that I don’t really need one. My customers never meet me, they come in through a keyword they searched and then buy the product I reviewed most of the time. I could see this being good if you had a service or product following for sure.
Lesley recently posted..WritEdge Payments March 2015 (PPV Earnings for January)
Yes, because I think it is healthy for you to cull that list if it is not working. Also, this way you don’t have to worry about losing your subscriber information.
Tough Cookie Mommy recently posted..What Inspired You To Start Blogging?
It is important to have an email list. It is a great way to communicate with your readers
ourfamilyworld recently posted..Money Saving Meals For Large Families
Great timing. I am just in the midst of finalizing my own blog email list. It’s been long overdue.
Fariha @ CanadianMomEh.com recently posted..The 2015 Chevrolet Trax has got moves like Jagger #review #ChevyAmsdr cc @chevroletcanada
I’ve never done a newsletter before but I really want to. These are great tips!
Chrissy Mazzocchi recently posted..Five Finger Tees
I’ve been actively building my list. I’m planning on changing my opt-in soon to freshen things up.
Camesha recently posted..Live life to the fullest like THIS
Thank you for sharing Camesha – Yep, it’s always a work in progress, changes and growing 🙂
My goal for this year is to grow my list! Slow going, but it is growing
Veronica recently posted..Help Me Decide What Carpet Pattern To Get
Hey Veronica – thank you for sharing – growing my list the first year or two was slow – but, once I ‘got’ it – I liked seeing the results – Let’s talk 🙂
I recently added an optin option and it has done wonders getting e-mail subscribers obviously I have encountered spammers too but I have also had genuine subscribers which is comforting. Great post
Isn’t that just so cool, Myrabev! So glad you enjoyed my post and hope to see you here more often 🙂
I do you need to do better on my email list I know this for certain. Thanks for the advice the information on the tips here I will make it a goal this year the summer perhaps to work on that.
That’s great to hear, Paula – I hope to hear about what you’re doing – thank you for your comment 🙂
Yes we really need a responsive list of email subscribers,thanks for sharing 🙂
Tommy Olsson recently posted..The benefits of outsourcing, what are they?
Email marketing is soooo important….
You are building a relationship with your customers with the list…
As long as you continue to provide valuable content that is highly engaging, people will remain on your list and will eventually become raving fan customers…
Dr. Lisa
Great post Donna, building a list of email subscribers is so important to bloggers and to the readers. Thanks for the info
Myrabev recently posted..{GBU} The Happening ~ WEEK FOUR
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