Need a Successful Social Media Content Marketing Plan?

successful-Social-Media-content-marketing-planYes! Your successful Social Media content marketing plan is a most essential ingredient for your business success.

To get a successful Social Media content marketing plan together is to understand what’s involved and how it will be implemented.

Your goals:

  • Work out what you want and what you hope can be achieved by putting into place a successful Social Media content marketing plan.

Your own short term, and long term, successful Social Media content marketing plan will be driven by one big idea:

  • Having original, engaging, content that will attract more visitors (customers) and traffic to your community as your blog/business will hopefully gain trust and credibility; while offering appealing benefits to attract new traffic, keep loyal visitors, and those visitors will become customers, who will send you more customers.

Smart brands, and blogs, have accepted this one big idea and are focusing their marketing on generating content their community will want to bookmark, download, and share with their own friends.

This is the life of your Social Media plan and it depends on a steady supply of nourishing content:

  • Your Blog / Website
  • Social media platforms
  • In‐person appearances
  • Press Releases
  • Images, photos
  • Video
  • Audio

The challenge then comes in making sure your content gets noticed.

A big part of your successful Social Media content marketing plan will be the actions necessary to get your content found:

  • Search engine optimization
  • Keywords and Keyphrases
  • Communicating effectively
  • Making connections
  • Sharing the right content
  • Engaging your audience
  • Being in the right place with your information
  • Inspiring raving fans and customer action
  • Supporting the needs and wants of your customers  
  • Positioning your personality in a way that creates attention for your brand.

Do you have time for a successful Social Media content marketing plan to be put into action on a regular basis?

Expecting results overnight probably will bring disappointment. That means you use time as an investment by setting up the groundwork even if you don’t see the benefits right away.

How can you do it?

Having a Social Media plan is the major principal activity for your business and blog.

These steps will involve:

  • ƒ Identifying goals and objectives
  • ƒ Finding your audiences
  • ƒ Developing tactics
  • ƒ Analytics
  • ƒ Content planning
  • ƒ Defining resources
  • ƒ Training

Do you have the determination to learn how and to make it your long term marketing plan?  

If you make having a successful Social Media implementation plan your priority?  You’ll reap the rewards in the ‘long term’.

Passion is the gasoline of social media.”

Blogging Mastermind

Blogging Mastermind

Are you ready to take your blog to a bigger audience with Social Media planning? You can do just that as you get more training for blogging, Social Media, and promoting your blog at the Blogging Mastermind Community <== Click on the words. And, ask me how you can use Social Media better for your Blogging!

Cindy ReyesCindy Reyes,  Heart Link Coordinator & Tastefully Simple Consultant –“I have a lot more direction than I had before. I am getting through what’s been holding me back! I now feel like I have something more solid to work with. Because I am narrowing my business down to a targeted niche.  When Coach Donna says she is intuitive, she is right on!” Connect on Facebook.

(image via the Bart Simpson Chalkboard Generator)

Donna Ward
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21 thoughts on “Need a Successful Social Media Content Marketing Plan?

  • December 15, 2014 at 11:12 am

    Thanks for your comment on Bloggers corner.
    I’ve just re-posted my post in the comment chain so I don’t end up with only 2 comments.
    I always try to make connections with my readers.
    Sophie Bowns recently posted..Defeatist- Chapter 4, part 4My Profile

    • December 17, 2014 at 9:35 am

      You’re welcome, Sophie and so glad you stopped by to tell me! 🙂 You are a fabulous writer

  • December 15, 2014 at 12:16 pm

    I like the idea of having a social media plan. It’s a great way of viewing how to build one’s platform. I just need to be able to balance my time and write otherwise social media will take up all my time. So the key is also balance as it can get very overwhelming.
    Dorit Sasson recently posted..5 Things You Need to Know to be a Good CopywriterMy Profile

    • December 17, 2014 at 9:34 am

      Yep, Dorit – you are so right – writing out your goals in Social Media and find ways to make it happen regularly is part of that plan – so it can happen efficiently and routinely – thx so much for your comment and for reading my post 🙂

  • December 15, 2014 at 12:31 pm

    Optimizing social media is my next step. I’ve spent time figuring out how to optimize my blogs, and sharing that is the next step in my plan.

    • December 17, 2014 at 9:33 am

      Great plan, Jenn, optimizing our blog site and then optimizing our Social Media to build our community – that’s what I teach in my community! Great steps to take, and fabulous that you stopped by and commented! 🙂 Thank you

    • December 17, 2014 at 9:31 am

      Good for you, Jenn – this summer I visited with a copywriter and she said her coach told her to promote her blog – but didn’t tell her how – so I shared how to promote and get people back to sign up for her great info. Yes, getting traffic is a huge part of it all and thanks so much for stopping by and commenting! Maybe you’ll be ready soon to join our Blogging Mastermind – where I teach, coach and within our own supportive blogging community!

  • December 15, 2014 at 12:55 pm

    A plan is definitely needed. Although I know people who are not doing anything because they don’t have a plan. They have not had time to come up with a plan so they just do nothing. So sometimes doing anything to get your content out there is better than nothing at all. Then as you start to see some success you are more motivated to create an intentional plan to make your success even bigger. 🙂

    • December 17, 2014 at 9:29 am

      That is so right Cindy – and it is how I started – well, almost – my plan was to blog and build a list and go from there! lol

    • December 17, 2014 at 9:28 am

      So glad you saw it that way, Siphosith – thanks again for stopping by and commenting!

  • December 15, 2014 at 5:38 pm

    Social Media plays such a key role in the marketing of your site. I don’t think enough people understand what they’re missing if they’re not utilizing it correctly.
    Scott recently posted..A Tropical Breeze in Your OfficeMy Profile

    • December 17, 2014 at 9:27 am

      I know, right? Scott thank you for that great reminder to all!! It’s about building our community and using Social Media to do just that 🙂

    • December 17, 2014 at 9:26 am

      Thank you, Jeanne – and I am grateful that you come by and visit and also find some teaching that you find helpful 🙂

  • December 16, 2014 at 9:45 am

    Hi Donna,

    So many valuable tips in one post! We are definately in the same mindset girl! It is so important to have and consistently work on a social media content marketing plan…….it is how we get noticed and it helps us stand out from all of the noise online that is a plus, but we must work on it daily and consistently 🙂

    Consistency is key 🙂

    Thanks for sharing another fantastic post! Loving visiting 🙂

    Big hugs,
    Joan Harrington recently posted..5 Writing Tricks For BloggersMy Profile

    • December 17, 2014 at 9:25 am

      Super cool – we had very similar titles! Loving it – so glad you stopped by and took time out to talk to me! Big hugs, Coach Donna

  • December 17, 2014 at 9:59 am

    Social media marketing plan is important for any business, really. you really did well explaining in this article, and showing how to think of your own content plan. I am following the outline as best as I can, it’s just a matter of consistency now. Great stuff Donna, really enjoyed it1
    Jaye carden recently posted..How To Recruit In Network MarketingMy Profile

    • December 17, 2014 at 10:17 am

      Why thank you, Jaye – I appreciate that! And, it is just such a pleasure to hear this!

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