One of the main goals of a conscious entrepreneur is to plan the absolute best, most up-to-date model to successfully use as part of their combined approach to marketing themselves as an expert.
Right. Got it!
But what does that combined marketing approach look like?
You can get a lot of surprising answers, like…
- It’s brochures, fliers, taglines, and ads online and offline
- It’s websites and email marketing
- It’s connecting with customers
- It’s going out networking
- It’s Social Media
Well…it’s your plan as a Strategic Marketing Approach
It is the combination of tactics used in your business to reach your objectives in marketing.
Your goal as an expert in your business is to create more customers with your own marketing mix.
Being an expert in marketing your business is:
- Getting the right product (solution) to the right people (your target audience),
- When they want it and where they want it,
- At the right price with the right message and offer.
Whew! That’s being an expert in marketing and business with a strategic marketing approach!
As a business person you are always in the process of really knowing and understanding your customer so well that you pull your ideal prospective customers to you, gaining their targeted interest without having to sale.
Being an expert in your business is you determining your ideal customers’ needs and giving them a solution that works for them now and telling them the benefits and transformations they will get with your solution.
As an expert in your business you’ll be customer driven with a marketing strategy that is creating value for your target customers.
That means you also have your own clear vision about what customers you want to serve!
- What turns on my customers to my offers?
- What turns me on about working with my customers?
Being an expert marketer for your business is developing and communicating value to your ideal prospects.
– It is…
- The messages you deliver to your market.
- The experience you bring to your prospects and customers.
It is all of the planning, preparation, and implementation to put into becoming the expert that your target audience will see and want more from.
If after reading some of my blog posts, and seeing how I will help you build your business quickly and easily, you might decide you want MORE of these powerful business building strategies, I invite you to learn more and…
If you want to learn more about becoming an expert in your marketing and Build Your Business, Build Your List? Ask me how I added over 1000 new subscribers to my list in just 4 months…
…More ways to building your online business…and generating those quality leads…
Then join other small businesses at our Weekly no-cost Open Forum live Q&A call at==> Tired of working too hard to build your list?
“In the last hour I was doing some follow up calls and one of the ladies I had met at recent Skincare class that seemed interested in the business said she was very interested and has been reading my emails and is blown away by my products and business opportunity. We set up a follow up date to chat more. But without Coach Donna L. Ward’s tips and training I may have not implemented these practices of emailing and setting time to do my calls. I get so excited when I see it working! Just had to share! Thanks so much Donna! My business just went BOOM with the activity I have added to my calendar.” Marsha Landeros Benefit with Arbonne
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11 thoughts on “Are You An Expert?”
I am NOT an expert. Your post is helpful in asking those 2 important questions and having a clear vision. Thanks for the information.
Lily Leung recently posted..IN AND OUT OF THE WOODS
Thanks, Lily – I am honored that you found this of some help. 🙂
I love your description of an expert, of having the right product to the right people, at the right price and at the right time!
A perfect description, and lucrative if we can get it right,
The Great Gordino recently posted..Goal Achievement – Jo Paves The Way!
Very cool, Gordon – and I like that you stopped by and enjoyed! Thank you 🙂
Very well written post about being an expert
Tommy Olsson recently posted..How to become a great leader in business
Thanks so much, Tommy – I appreciate that 🙂
Insightful and helpful post, thank you Donna. I don’t consider myself to be an expert, but I also know I lack direction and purpose on my posts, as much as I enjoy writing, because I’ve not got anything to sell at the moment…shortly changing, so perhaps I am working towards being an expert…a work in progress, I like that 😀
Thank you so much Andrea for your insightful note back to me – Big hugs, 🙂
Hi Donna, enjoying reading your blog. Now I am curious to find out how you build your list so quickly…
Andrea Ansari recently posted..33 Ways To A Successful Business Blog
Thank you, Andrea – Hopefully I can answer some of your questions when we visit 🙂
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