3 How To Tips To Capture More Leads

capture-more-leadsBranding your business with social media now includes being great at knowing how to capture more leads.

So what does it mean to capture more leads and why do you need to care?

You ‘get’ what it takes to drive traffic and engage visitors with content that they feel is of value to them.

  • Now the next step is to get your readers to convert from a reader into a lead and continue to receive valuable information from you on a regular basis.
  • You just don’t want them leaving your blog, or even your social media platforms, without providing their email and name.

Winning the opportunity to nurture them until they are ready to buy what you have to offer.

It’s about

  • Pulling people in with your valuable content.
  • Focusing on building a happy long term email relationship as you capture more leads.

  • Becoming their problem solver by giving them value that they perceive as something they need and want.

Keep in mind.

#1 Social media amplifies your content message, benefiting your chances to capture more leads.

When your audience learns about your brand on social media, it gives you the opening to turn those “Likes”, and followers, into leads.

  • When you capture more leads, you have more possibilities of building a relationship with your email contacts.
How can you capture more leads using social media?
  • When you send your audience to your blog posts you’ll have an optin box on your blog, or in your post, and share that optin on your social media sites sending your readers over to your free gift offer.

One just like this works very well:capture-more-leads

So read on…

#2 Analyze Your Existing Social Media Platforms

Attracting your ideal audience to your blog, through social media and SEO includes making sure you have properly optimized your blog and social media bios and content:

          • Using keywords strategically to move your content up in search engine page rankings over time.
          • Bringing more visitors to your blog and social media platforms each day.

What can you do?

          • Evaluate all your social media profiles making sure they’re consistent and you are using your keywords for SEO optimization.

   Check that your banners are consistent with your message and include your call to action (CTA) in your banner when allowed.

        • Check that your banners are consistent with your message and include your call to action (CTA) in your banner when allowed.

How can you put a CTA in your banner and capture more leads? Take a look at my LinkedIn Banner – it has a CTA right in it. This is a url where I want to send my readers to pick up their free gift from me in exchange for their email and name. capture-more-leads

#3 Your Compelling Offer is What You Put Into Your CTA It needs to grabs their attention and help your ideal audience self-select themselves, enticing them to optin. If you want to capture more leads, remember this:

          • The better the quality of your offer, the better the quality of the lead.

How do you get a great idea for your offer and capture more leads? Think about it from your audience’s outlook.

          • They want what’s in it for them – nothing more!
          • They’re looking for the ‘magic bullet’ that will give them EXACTLY what they want and need to transform into their ideal.
          • You need to know what their ideal transformation is.

Do you see the value in this…

When you capture more leads you have the opportunity to give a treasure of resources to your list and provide them with what they want (and need) from you.

Read what others are saying…

 “I love the idea of a lead magnet, too. I’m already on my 3rd iteration and thinking about changing it up. I have opt-in boxes in several locations including at the end of my posts.Thank you so much for these tips!! Very helpful and a great reminder.”  Jennifer Kennedy recently posted..10 Tips Everyone Designing Worksheets Should Use

“I have read time and time again to gather emails and start my list…I don’t know what I’m waiting for! LOL…but I will do it!! I know how valuable it is.” Dana recently posted..My 5 Favorite Apps

Donna Ward
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Donna Ward

Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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16 thoughts on “3 How To Tips To Capture More Leads

  • July 24, 2015 at 11:44 am
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    As a blogger, this doesn’t apply to me, but I can totally see where it would help small business owners!!

    Reply
    • July 24, 2015 at 11:46 am
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      Actually, Robin – as a successful blogger getting a lot of traffic, it does apply to you – this is where you can send emails to people that want to hear more about your offers and giveaways – if you are making any money blogging, then yes you’re i business – thanks for your comment 🙂

      Reply
    • July 25, 2015 at 2:29 pm
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      I know how that goes, Patrice – I hope that you might make it to the Build Your Email List class and get some ideas 🙂

      Reply
  • July 24, 2015 at 3:19 pm
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    This was a very informative post on how to improve your social media engagement. Thankfully there are resources like yours out there to help others who are starting out.

    Reply
  • July 24, 2015 at 4:22 pm
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    these are all great tips – I have been blogging for 10 years now and hit plateaus and peaks and then always seem to surpass those – it’s always work!

    Reply
    • July 25, 2015 at 2:29 pm
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      Thank you and I hear that often, Jeanine – that I have a blog and not a business – well if your blog is doing really well, now is the time to start building a list of loyal followers

      Reply
  • July 24, 2015 at 6:40 pm
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    This is really helpful. It’s a lot of work trying to optimize everything about your brand and your content. It seems to pay off though.

    Reply
  • July 25, 2015 at 12:40 am
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    this is a great post .it really helps to a lot It’s a lot of work trying to optimize everything about your content

    Reply
    • July 25, 2015 at 2:27 pm
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      Thanks so much, Ron – I appreciate it

      Reply
  • July 25, 2015 at 6:06 am
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    I need to spend more time analyzing how well my posts are doing on my social media channels, and see where the most return comes from so I can spend more time focusing there. Just need to carve out some time!
    Maria recently posted..10 Places to Travel this SummerMy Profile

    Reply
    • July 25, 2015 at 2:27 pm
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      So glad you ‘get it’ – thank you, Maria – time doesn’t become the problem once you do it on a routine basis – it then becomes a need to get done

      Reply
  • July 25, 2015 at 10:50 am
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    These are great tips. I think building your email list really helps.

    Reply

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