How to Use Content Marketing to Influence Engagement

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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You’ve heard it before…Content marketing to influence your ideal audience is the fuel to social media.

For that reason…

Marketers are always thinking about how to get their ideal clients to engage with their content online.

Your audience can’t know what you do and how you can solve their problems until…

You know your audience so well that you can offer practical solutions. because you understand what is driving them.

  • That means you need to explore what’s in their heart, not just their head.
  • Walk in their shoes and get more curious about the solutions you could offer.

Content marketing to influence engagement is you having a conversation about the real outcomes they would like to see.

content-marketing-to-influence engagement

As it turns out…

When you have clarity about what you really sell and the changes in life or business that you offer and your audience wants, then you’ll be clearer in explaining what you have to offer.

  • Now you’ll hone your content to who is really your market.

The audience that you can make a difference with is why you use content marketing to influence engagement.

Then… Read more

Got Smart Business Growth?

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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smart-business-growthThe average person is exposed to over 3000 messages a day. Kinda makes it more important to have smart business growth practices in place for your blogging.

How can you work with smart business growth in blogging?

Well, I’ve read that business to customer blogging, like my blog, generates 88% more leads per month than those that don’t blog. Sounds like a strong start to smart business growth and continued promotion!

But your blog has some hefty goals and you’ll need to wear many hats. 

By now you know that the top 7 benefits of blogging are: Read more

Got Any Business Strategies Online?

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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business-strategies-onlineThere are three main principles to business strategies online, that are very similar to a brick and mortar store.

Business strategies online mainly are to

**KNOW YOUR AUDIENCE,  DRIVE TRAFFIC & CONVERT TRAFFIC.**

Online successes go beyond designing your blog or website, or even social media…

Because it all means nothing if no one sees it.

As a business, a blogger, or someone on Social Media wanting to attract followers, you are a always in the business of attracting readers ~ customers as a marketer.

You need to produce a constant flow of new relevant content, from your blog posts and social media updates, engaging with your audience, including your videos, ebooks, or tele-classes. Read more

Got Internet Marketing Business Strategies?

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Got-Internet-Marketing-Business-Strategies?First you need to open your mind to the enormous possibilities of the marketing world.

Adding Internet marketing business strategies brings in aspects of creativity, technicality, advertisement, sales, building relationships, and product development.

  • With its inexpensive cost, Internet marketing business strategies can save money and time in reaching a target audience.
  • Internet marketing business strategies can measure statistics in a much easier, and quicker way.

Though there are many benefits from online marketing, it does come with its own share of time and investments.

Your time, diligence, persistence, and passion for learning more are very important in your success in marketing your business online.

Same as building any business, right? Read more

Secret Client Lead Formula

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Secret-Client-Lead-FormulaLeads are everywhere.

Focused persistence is the key to more clients, but it doesn’t come naturally and is doesn’t happen by accident.

You can take your business further with this secret client lead formula. But, are you up to it?

Many of us are hoping that there is a product that will just help us get leads without having to worry and work at it. The so called push button techniques have drained the bank accounts of many of us.

What separates you from those making money in their business online and offline? You want that secret now… Read more

5 Secrets of Infomarketing

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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info marketingFrom the moment you begin researching ways to make money online, you hear infomarketing, over and over again.

One of the hottest ways to make money online is through the power of content marketing through your blogging, Social Media, and article marketing.

You need great, informative, content.

But, first, you need to know why content so important on the Internet and especially your blog and article marketing.

Why is Content Crucial? Read more

Affiliate Marketing

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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What is Affiliate Marketing?

Affiliate Marketing is a revenue Joint Venture between two businesses.

email marketingAnd, it is a form of Online Marketing

Say your business pays another business (who is your affiliate now) for sending new customers to your site. Like referring them.

  • An example is having your affiliate host your ad on their website, or send out emails for your product.

When potential customers find your business through the affiliate link (they click the url or the ad), you pay the affiliate a percentage of the income you receive.

  • The affiliate benefits by being paid to host your ad, or share your link with their email list.
  • Your business benefits by getting potential new customers. And, building your list.

Affiliate programs are ideal for businesses that are trying to get new customers. In as little as six months to a year, you can have hundreds of affiliates marketing your products or services.

Here is an example (and you can sign up here) of a sign up form ==> Click here to become an affiliate. Read more

Build an Online List

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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List Building OnlineOne of the most challenging steps to making money online is to build a list, a ‘responsive’ opt in list is your real goal. Not just “Build a List.”

  • The money is in the list, right? We’ve been hearing that since day 1 of Internet Marketing 101.

Yes, it is in the list, or more accurately, the ‘relationship’ with the list.

  • So once you have a list started, you begin email marketing…

I’ve read that a large (95%) percentage of people subscribing to your list will probably never purchase what you have to offer whether it is affiliate programs or your own products/services. But that’s OK – as you keep in touch, you’ll build that relationship with more of your education marketing to your list.

And, the more you keep in touch with your list in positive ways,  each person will start to trust, like and find you credible, then more will step up.

==> That’s one of the reasons we are persistent!

  • In order to build any list you need to entice visitors to your blog, website or landing page with something of very high value. Read more

Online Affiliate Marketing

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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What is online affiliate marketing? 

Online affiliate marketing is a marketing practice in which a business rewards an affiliate (partner) for each visitor directed to the merchant’s own site and makes a purchase.

  • It works by simply using the affiliate’s site to drive traffic to the merchant’s own site. Read more

Small Business Visibility

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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Small business visibility –  I do believe that our aim as a business is to make money out of satisfying clients – in order to get those prospective clients to notice you? You have to stand out and be unique so that you attract the ideal client and the ideal opportunities.

You could and still need to do outbound marketing. Which is offlilne marketing, like: Read more