I’ve put together a hypothetical ‘Case Study’ to help better understand social media and content marketing efforts using a social media marketing funnel done right.
Boombiz Corp (imaginary) is a company that sells boomboxes and they’ve discovered social media and content marketing and are beginning to understand the efforts and the steps involved in growing their online business.
Because, their first thought and main concern was the success of that business online and getting their business noticed, they wanted to build an online identity for their brand while marketing and promoting their business,
Powerful success lessons they’ve learned…
Using several opportunities for driving traffic like Youtube traffic, content and other social media sharing.
You set up your blog, publish your posts and share your content.
You have a big dream and hope the work you’ve put in will be awesome content to generate leads and sales!
Most of the time your dreams are not immediately realized.
Yes, I know.
We’ve all spent hours on social media only to be disappointed by a zero return on our investment of time.
So what do you do?
You focus strategically as you build trust promoting your awesome content to generate leads and sales.
Note: This information may just be a repeat lesson of what you might already know and have implemented. Read more
If you want to create and publish great content that drives an impact, it can take time and a lot of work.
What if you got more organized and had a strategy that worked for you and your business, and has the all-out impact that you want?
Have you noticed…
It’s a crowded place for your content online.
You have to be the ‘lighthouse’ that leads your audience through all the noise!
You’ve probably had successes using social media to improve your blog traffic and then move your audiences onto your email list.
If you don’t care about creating a larger and more targeted audience or more $$$ for yourself…
Then stop reading this post now!
I’m talking about bringing your ideal audiences onto your email list where you can offer more value regularly and with a consistent foundation In place.
How can you move readers and audiences onto your email list?
When people read your blog posts, you’ll have an optin box on your blog, or in your post.
You’ll share that optin box and offer on your social media sites sending your readers over to download your free gift offer.
This is when you’ll be moving your audiences onto your email list to keep getting your information.
One just like this works very well:
Go ahead and take a look at my own f.ree teleclass optin offer below, then sign up to get on the call, and review the process of an email optin offer.
Or… Click Here to Save Your Spot
Building a list of interested followers and then moving that audiences onto your email list takes time.
What do you think about social media marketing?
You know this…
Social media marketing is a two-way street.
You share your excitement and your message with your online community even as you’re consistently:
Knowing the type of content to share that will interest your community.
Looking for content that may not always be promotional for sales – but it is for your brand.
Monitoring, reviewing, and
Responding to questions and comments from others.
This is you connecting social media successes back to real business outcomes….
Join our FREE Social Media Success Training & Get Your Bonus Sign Up Gift…’Twitter For Business’ Infographic – click the image to learn more!
Click to Save Your Spot
A must have for bloggers!
A strategic “Social Media Marketing Funnel” framework.
But what is this social media marketing funnel to begin with?
Have you thought about why you would want to build your email list?
There are enormous opportunities for increasing your readers’ engagement when you present email as another way to connect regularly.
#1 Make it easy for your readers to sign up for your email list.
If you ask for as little information as you need…
They just may want to give you their email and name in exchange for your gift of value that they would like to have!
Let me explain …
You first need to have an optin form, your call to action (CTA) that offers them a gift in exchange for their information.
It’s the greatest action tactic to help you convert blog/website traffic into loyal readers and move them into paying customers.
Here’s my selfie CTA for my own class to teach you how to build your email list…
As I’ve said before… Read more