What Do Corporate Bloggers Do Differently?

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Social Media Manager, Blog Consultant and Trainer at Ask Coach Donna
Social media training and promotion for entrepreneurs, professionals, and business bloggers.
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
Donna Ward
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This is one big thing corporate bloggers do differently – it is strategically using their blogging as a public relationsblogging pow “POW(er)” tool. How are you doing this, as a small business, or hobby, blogger?

Have you figured out what else corporate bloggers do differently?

Large corporations are paying attention to blogs as a worthwhile communication tool for reaching out to their customers. And, so can you.

If you were a corporate blogger what could be done differently for your blog?

Hmmm…Let’s see what they do…

  1. Understand how to make sure people find their blog!
    • The more people talk about your business on Social Media, the more followers (and customers) you’ll have visiting your blog.
    • Using search engine optimization. You can find out more at Optimize Your Blog for Traffic
  2. They interact with a target market on a more personal level.
    • Relating and standing for something, making connections that reflect their audiences’ values and interests.
  3. Building link authority that links back to their corporate blog sites.
    • Valuable targeted content will naturally bring in links that will help build a site’s authority.
    • Pushing a powerful link building plan helps make this happen, also!
  4. They use their blogging to deliver value by adding a level of credibility.
    • Offering their authority and knowledge when asking ‘May I help you?’
    • Corporations acknowledge the needs of their audiences and offer transformations and solutions.

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