You Need the Essentials for Your Content Posting

blog post template donnaCan you replace your words in all of your content posting with useful advice?

That means that your content posts and Social Media platforms posts will be how-to lessons.

Your content posting on your blog will have good, solid information instead of offers.

This is what you’ll start to see happening:

  • Your blog visitors, and others will discover that you are the expert in what you’re writing and sharing information on.
  • Your ideal audience will find you and come to your site to learn from what you have to offer.
  • They’ll share your content.
  • They’ll subscribe to your blog.

This is the perfect secret to every blogging success I’ve ever heard of.

Wait…there are more essentials to take care of:

1) Now the biggest part of your content is writing exactly what your readers want.

Learn a bit about that by reading this article ‘Are You Listening On Social Media?’ 

Choose your subject or the problem that they want you to help them solve.

2) Pick your keyword or phrase.

Make a list of keywords ~ read this article to help you… “Still Discovering New Keywords?” 

3) Your post needs a title.

I usually get my title with the keywords and then write around that title or headline.

Your post title has to position your content posting and compel your ideal readers to click and start reading.

4) Your Images

Your content posting would just be plain old boring without an image to engage your reader, break up long boring text, and illustrate your points – even as it draws their eyes in specific directions.

During or after I write my content is when I’ll become inspired and find my image, or make it using PicMonkey

  • I want my main introductory image to reflect what I’m writing.

5) Your content

Once I have my blog post drafted, I re-read it, and sift through how it flows, making sure I use short paragraphs, allowing for white space and visual clues to bring their eyes to for easy reading. Like:

  • ƒ Bullets
  • ƒ Indents
  • ƒ Bold
  • ƒ Italics
  • ƒ Color

6) Your Call-to-Action

OK – this is your opt-in giveaway.

The call to action is you asking them to give their email and name in exchange for your gift of value.

You have to make it clear what you want them to do after reading your post. 

7) Links

While I’m writing my blog post, I’m thinking of links to my own posts within my site that will give the reader more ideas and training with similar posts for reference.

PLUS – and this is also big…

Internal links – this is linking to other blog posts within your site and is great for your SEO.

To sum it up?

Your content posting for your blog means you have to do your research on each of these essentials.

I hope this was helpful – I’m sure a lot of readers here already are using these essentials for their content posting.

Looking forward to hearing how this helped, and what more you’d like to read here.

Be sure to join our 10 Day Get-It-Done Facebook Challenge with Coach Donna Ward

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82 thoughts on “You Need the Essentials for Your Content Posting

    • January 24, 2015 at 9:47 am
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      That’s what I was hoping to hear, Alice – thank you

      • January 25, 2015 at 7:50 am
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        Thanks, Chrystal – glad you thought this might make it easier 🙂

    • January 24, 2015 at 9:49 am
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      Super cool, Alice – so glad I could be of help 🙂

  • January 23, 2015 at 7:26 am
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    Hi Donna,
    Extremely useful. I will print this out. I realize one of the posts I wrote and really wanted readers to act has too much information in it. My call to action should have happened right after the readers watch the video and not have more content after that. That is today’s post, “Stand by Me RP” If you want, check it out. Well, I hope that it works to some extent anyway. Thanks again.
    Amy
    Amy Bovaird recently posted..Dad’s Stretched Model-T FordMy Profile

  • January 23, 2015 at 7:53 am
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    Dropping in from the UBC now! What stood out in your post this time was your step in making the bullets, bold, italics and colors. I have just started with colored internal links and really need to try bullets sometimes.
    Thanks!
    Amy
    Amy Bovaird recently posted..Dad’s Stretched Model-T FordMy Profile

    • January 24, 2015 at 9:45 am
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      Thanks, Lisa – sometimes we need to be reminded of the easy and simple things 🙂 I know I do!

    • January 24, 2015 at 9:45 am
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      Thanks, Lisa – sometimes we need to be reminded of the easy and simple things 🙂 I know I do!

  • January 23, 2015 at 8:37 am
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    Awwww, YES!!! Totally what’s needed in order to post good good content. And it just all make sense when we think about it. Especially you sharing the graphics too! Helps lots!! I wish someone showed me the way (just like how you’re showing us today) this tips. I would have saved soooo much time and energy. LOL..

    Thank you!!

    Janelle
    Janelle recently posted..[VIDEO] Mompreneur Web Tools FAVORITE – #5:My Profile

  • January 23, 2015 at 10:32 am
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    It was the addition of the “call to action” as well as the question at the end that really boosted my reader interaction. My posts no longer seemed to leave my readers looking at a blank wall. I still have more to learn and will be bookmarking this. Awesome! 😀
    Cia from Cia Says recently posted..7 Reasons To Drop Your Mate TodayMy Profile

    • January 24, 2015 at 9:41 am
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      Super, Cia – again I am so glad to hear this

    • January 24, 2015 at 9:40 am
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      Wow! Thank you so much Aletha – so appreciate hearing that

  • January 23, 2015 at 11:40 am
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    Hi Donna,

    Again you did it with this fantastic post for bloggers my friend!!! Tons of great value-packed tips and I have shared for others to see 😉

    Thank you for always providing value and sharing tips that anyone can implement as you know I love what you put out and share it all over!!!

    Awesome post!!!

    Big Hugs,
    Joan
    Joan Harrington recently posted..Are Your Email Messages Being Heard Loud and Clear?My Profile

    • January 24, 2015 at 9:39 am
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      Thanks, loving hearing that 🙂

  • January 23, 2015 at 12:46 pm
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    Great points, all of them are so true. What I find interesting is definitely a call to action, especcially at the bottom of a post. Whenever I DON’T ask readers a question at the end of a blog post, I rarely get comments. Funny.
    Nancy recently posted..POM Friday . 11My Profile

    • January 24, 2015 at 9:42 am
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      I know, right, Nancy? It took me awhile for the direct question to come about – but, finally…

    • January 24, 2015 at 9:34 am
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      Thanks Mary – You have a lovely site and I will look forward to seeing you more often 🙂

  • January 23, 2015 at 2:39 pm
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    Really great to know! I will be sharing. I’m always looking to learn more and grow with blogging so this is helpful!
    Jeanine recently posted..NuvoCig ReviewMy Profile

  • January 23, 2015 at 3:55 pm
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    Good and useful information. So many writers need to read this and act on it.

    • January 24, 2015 at 9:33 am
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      Thank you, Aimee! So very true

    • January 24, 2015 at 9:33 am
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      Thanks so much Nina – again I just love hearing my readers’ responses that I did something right = very important!

  • January 23, 2015 at 5:16 pm
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    Picking keywords was what I struggled with as a beginning blogger. This is a great guide to content that people want to see!

  • January 23, 2015 at 5:36 pm
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    This is such a great post! I am always looking for better ways to increase my blog audience and build it up! I love the advice you’ve given and I’m going to start doing it!

    • January 24, 2015 at 9:32 am
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      Super cool, Lauren – just what I love hearing 🙂

  • January 23, 2015 at 7:37 pm
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    This is an excellent post. I will share it wit my friends that are starting blogging.

    • January 24, 2015 at 9:30 am
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      Always fun to hear, Ann – thank you

  • January 23, 2015 at 8:01 pm
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    I tried this post set up for the first few months when I was first started blogging. It didn’t do anything for me. I don’t know what the deal was but it seemed to be ineffective for my readers.
    Nicole recently posted..Organic Product Coupons- Week 1/22- 1/29My Profile

    • January 24, 2015 at 9:30 am
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      Well, Nicole – could it be key words or maybe just not what you audience wanted at that time – I know I always get better and better with writing for my readers over time – thank you for your note 🙂

    • January 24, 2015 at 9:30 am
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      Well, Nicole – could it be key words or maybe just not what you audience wanted at that time – I know I always get better and better with writing for my readers over time – thank you for your note 🙂

    • January 24, 2015 at 9:26 am
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      Yes, it’s just getting out there and knowing our readers a bit more, right? Thank you for your thoughts!

  • January 23, 2015 at 11:33 pm
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    All new bloggers need to know these things!!! But content is definitely the most important!

    • January 24, 2015 at 9:25 am
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      Right on, Elizabeth – and old time bloggers, like myself, forget some of the little things and need to be reminded also 🙂

    • January 24, 2015 at 9:25 am
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      Thank you, Maureen – Super to hear that 🙂

    • January 24, 2015 at 9:23 am
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      Smart move, checking for that green light! Thank you for your note 🙂

    • January 24, 2015 at 9:28 am
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      Thanks Kori – always good to hear that 🙂

    • January 25, 2015 at 7:53 am
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      So glad you found out something new – and glad you commented, thank you!

  • January 24, 2015 at 11:57 am
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    It’s always good to have some sort of an outline for any style of writing. It really helps keep things flowing, but if you stick to the formula without letting this flow in your own pattern, you run the risk of sounding less than authentic.
    Chrystal @ Nevermore Lane recently posted..That Time I Bought a $1800 iMacMy Profile

    • January 25, 2015 at 7:52 am
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      The formula here is more to attract – then about sharing our voice and authenticity – which you are right about, thanks, Chrystal 🙂

  • January 24, 2015 at 7:14 pm
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    Absolutely agree 100%! Especially about the short paragraphs and bullet points. Makes it so much easier to find what I really came for!
    Theresa recently posted..Homemade Trail Mix BarsMy Profile

    • January 25, 2015 at 7:48 am
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      Thank you, Theresa – so glad to hear that!

    • January 25, 2015 at 7:48 am
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      You are welcome – yes blogging is time consuming – and getting our system in place is a priority –

  • January 25, 2015 at 2:14 pm
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    Excellent advice. I hate it when I’m looking for something specific but have to sift through all the advertising to find the content. (And sometimes it’s very difficult to tell the difference.)
    Cherri Megasko recently posted..Eating Green Sea Turtle on Grand CaymanMy Profile

    • January 26, 2015 at 6:40 am
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      Yes, I certainly can understand that, Cherri – thank you for your note! 🙂

    • January 26, 2015 at 6:38 am
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      You are welcome, Stefany – thanks so much for your comment 🙂

  • January 25, 2015 at 3:42 pm
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    Great advice. I have been using your advice and I’m seeing it comes together on my blog. Thanks for being my mentor and inspiring me to be a better blogger.
    Tamika recently posted..My BFF aka My Blogging Failure FridayMy Profile

    • January 26, 2015 at 6:36 am
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      Wow! Tamika – thank you so much 🙂

  • January 25, 2015 at 5:12 pm
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    Yeah, I think the biggest challenge is to find something you are passionate about, blog about it, and share your ideas to a group of readers who have common interest. That way, they will be keep their interest on what you post and become avid readers. Another one is authority in the web which is like hard to attain quickly.

    • January 26, 2015 at 6:36 am
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      Great points and thank you – so once you have your blog post ready to share – using these elements will help attract and make it easier for your readers

    • January 26, 2015 at 6:34 am
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      Wonderful to hear, Angela – thank you 🙂

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  • January 26, 2015 at 8:33 am
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    This sure is useful. We’re already doing some of the things that you’ve mentioned. We’ll try to do the others. Thank you for sharing.
    Lynndee recently posted..Mushroom Brown Rice PilafMy Profile

  • January 26, 2015 at 10:02 am
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    I get in a huge slump every now & then and just seeing something like this in writing, helps to get me out of it. Like now! LOL

    • January 29, 2015 at 10:31 am
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      Thanks so much Nichole – hope to see you back here!

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