I am talking business here. Building relationships as part of your sales system and using a pre-sales approach.
That would be actually calling or meeting with your prospects, or clients. If you don’t have their telephone number? Then let them hear your voice on teleseminars and use other relationship warming techniques. But, today I’ll give a few tips for sales conversations in person, or by phone.
The ability to deliver a sparkling sales conversation can make the difference between hearing, “Thanks, I’ll think about it” or “Sounds great, what do I do next!”
Unfortunately, so many of sales conversations fail at zeroing in for a sparkling sales conversation that addresses your ideal clients, or prospect’s, concerns, issues and objectives. Many sales opportunities are lost. Especially if your competition has built a connection and a compelling sales conversation with your potential clients.
- Ask yourself…“How well am I doing with sales conversations?”
- Some days may be perfect, but most days it may not go so well.
With Internet Marketing being so fun and sexy, it’s easy to forget that there is still a need to have real conversations. Connecting with your prospective clients.
- Remembering, sales conversations are not marketing conversations.
Marketing is moving people up to the sales conversation.
Building rapport in a casual conversation with someone, and really listening, is bonding and building the ‘know, like, trust factor’ and it works.
You might just need to get better at it.
Having the privilege of speaking with prospects one-on-one, means not wasting their time by talking about aspects of your business, product or services that have little or no relevance to them. Discuss what’s important to them. Remember, “WIIFM” – The ‘what’s in it for me (the prospect)’; is always the focus in a sales conversation.
- Opening a sales conversation by talking about what you do or the processes?
Well, your prospects don’t care about you. That’s not bad, that’s business. All they want to know is how you can help them. Unless of course, they’ve never heard of you. Then you spend as little time as possible giving a clear explanation about what you do.
Selling is a mindset of serving – that’s when it becomes a win-win sales conversation with a spark of business to go on – by helping prospects make the best possible choice to solve the problem that brought them to your attention.
You are helping others take the steps toward the solution that is best for them and you – a solution that meets their needs and solves their problems while helping you make an honest living. And, this is being the best that you can be in your business.
- Want more new ideas and answers to your questions? Please leave comments and do check this out…
Then join other small businesses at our Weekly no-cost Open Forum live Q&A call at==> Tired of working too hard to build your list?
“I have really learned a lot in these past few weeks. This has been very informative. So glad I joined the Inner Circle Community.” Monica Wayne ‘ Damper’s Tax Service – https://www.facebook.com/DampersTaxSevice
Certified Business Coach, Intuitive Strategist ~ As a Social Media Manager and Coach, I do the work for you and/or train corporations and small businesses how to set up their blog and a Social Media Marketing Plan around their blog/website as their business hub. As a Social Media Marketing Expert, I teach Relationship Marketing and Social Media Mastery, consulting and speaking services for corporate, business owners, and conscious entrepreneurs around the globe!
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